The Red Ribbon Campaign began in 1985 in response to the murder of DEA Agent Enrique Camarena. People began to wear Red Ribbons as a symbol to raise awareness of his death and destruction cause by drugs. The first National Red Ribbon Celebration was held in 1988. From that time on, the Red Ribbon Campaign has been held in schools across the county with education and drug prevention activities. This year it is October 23 – 31st with the theme “Your Future is Key, So Stay Drug Free”.
However, adults need to be involved also, talk to your children, grandchildren, neighborhood children. Children that have a conversation about drugs with adults that truly care about them are less likely to begin to use drugs. Sign the pledge to help our youth avoid drugs.